politics

feature image
Taking a Page From Politics: Local Campaigns at Scale
A national campaign director shares some lessons learned on how to uncover insights about your audience while also striking the right balance of personalization with practicality. Over the past two...
feature image
A New Technology to Understand Voters
**click here for the full conversation  We set out with a goal to better understand what voters were thinking about the 2016 election. We wanted to have a conversation and not just look at survey...
feature image
Why The Pollsters Got It Wrong
Last night the country elected Donald Trump to the surprise of pundits and everyday Americans alike. The source of their shock was that the overwhelming majority of the polling consistently showed...
feature image
The Birth of Remesh
Our core mission will never change: to understand, engage, and empower large groups of people  The Situation November 2012. Andrew Konya is in the second year of his PhD program, mastering...
feature image
The Debate on the Silent Majority
Poking about the so-called “Bradley Effect,” Trump’s “Undercover” Voters, and General Dissatisfaction. Recently, a qualitative and quantitative research study conducted by PSB Research, using our...