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Remesh Blog

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The Future of Policy Making: AI's Role in Politics
The decisions we make about how AI operates and behaves have profound implications for individuals, their interactions, and the overall evolution of our communities. The call for inclusivity and...
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Remesh Welcomes Top Industry Experts to Elevate AI-Powered Research
Patrick Hyland, Leonard Murphy, and Gregg Archibald Join Forces with Remesh to Empower Customers with Advanced AI Insights Remesh, a technology leader in the insights industry, today announced the...
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Product Update: On-Platform Discussion Guide Suggestions, Realistic Simulations, and Streamlined Analysis Tools
In today's fast-paced world of data-driven decision-making, efficiency and precision are paramount. We understand that every moment counts when it comes to research, and that's why we introduced a...

Market Research

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Remesh Welcomes Top Industry Experts to Elevate AI-Powered Research
Patrick Hyland, Leonard Murphy, and Gregg Archibald Join Forces with Remesh to Empower Customers with Advanced AI Insights Remesh, a technology leader in the insights industry, today announced the...
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The Power of Generative AI in Front-End Research Design
In the fast-paced world of research and innovation, staying ahead of the curve is essential for success. As researchers, our role in shaping the trajectory of a project is paramount. However, with...
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Remesh Appoints Co-Founder Gary Ellis as CEO; Andrew Konya Transitions to Chief Science Officer
Transition signals focus on making qualitative research more accessible than ever while embracing groundbreaking AI technology. Remesh, the software company utilizing artificial intelligence (AI) to...
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100 Open-Ended Survey Questions for Effective Consumer Research
Because we live in a globalized economy, market trends and customer preferences constantly morph and change over time. This only leaves brands with (open-ended) questions about their customers. Among...
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5 Types of Market Segmentation & How To Use Them
Breaking Down Market Segmentation Companies need stronger, faster, and cheaper insights. But how can an insight or marketing team divide their customer base up more precisely to accomplish this task?...
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5 Best Practices for MRX Professionals, from MRX Professionals 
To better understand the impact of COVID-19 on the world of market research, we held a Remesh conversation with more than 100 qualitative and quantitative research professionals, across a range of...

Artificial Intelligence

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The Future of Policy Making: AI's Role in Politics
The decisions we make about how AI operates and behaves have profound implications for individuals, their interactions, and the overall evolution of our communities. The call for inclusivity and...
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Taking a Page From Politics: Local Campaigns at Scale
A national campaign director shares some lessons learned on how to uncover insights about your audience while also striking the right balance of personalization with practicality. Over the past two...
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6 Digital Customer Experience Strategies for The Win
Digital Customer Experience: The TL;DR Digital customer experience (CX) - as opposed to the broad umbrella of customer experience - focuses specifically on the digital or online interactions between...
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Mapping Out the Nonconscious to Understand Conscious Consumer Decisions
Reimagining technology’s role in market research. Beyond Freud The question of what drives human emotion fixates marketers and market researchers alike. The answer would unlock tremendous, continuous...
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The Morality of Market Research in the Age of Artificial Intelligence
As I plunged into the MR world, after a decade of working on computational physics and artificial intelligence, the first thing that struck me was the tremendous amount of technological overhang....

Product Innovation

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Using Customer Discovery for New Product Development
This article is an excerpt of an eBook by ProductPlan. Products launch, products fail. For some products, it may take years to find a fit in the market. And it’s often during that time products...
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11 Most Innovative Sustainable Packaging Ideas
Sustainable packaging is the development and use of packaging that’s recyclable, reusable, and made from rapidly renewable resources or materials. This practice reduces the environmental impact and...
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5 Steps to Innovation Management Success
Innovation management is the process of implementing a strategy around innovation. It involves creating conditions for growth and gives businesses the power to influence their innovation outcomes. ...
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Product Update: Improved Speed to Insights and Further Depth of Response
In our most recent product updates webinar (hosted at the beginning of the fourth quarter) we shared all the latest enhancements that are now available to users in the Remesh platform. Over the...
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5 Incremental Innovation Strategies To Inspire Your Product
What’s the first thing that comes to mind when you think about the word “innovation?” Most of us probably drift towards cutting edge technology, like CRISPR’s increasing gene editing capabilities, or...

Employee Engagement

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5 Best Practices for Conducting Breakthrough Employee Research with Remesh
In a world hungry for data-based insights, the demand for rigorous employee research is on the rise. But conducting high-quality studies in today’s business environment is no easy task. Gathering...
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Designing an Effective Employee Listening Program: Five Questions to Consider
In the last few years, there has been a surge in organizations adopting employee listening programs to gain a better understanding of their workforce and work environment. Considering the current...
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100 Open-Ended Employee Engagement Survey Questions
What is an Employee Engagement Survey? One of the simplest and most effective ways to measure employee engagement within your organization is to distribute a survey (pulse surveys, open ended...
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How to Develop a Diversity & Inclusion Program from Scratch
An effective diversity and inclusion program can help companies become more competitive and profitable, and yet most organizations still struggle to get it right. Why do so many diversity and...
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Why Employee Engagement Matters and How to Measure It
Unless you’ve been living under a rock (anything is possible in 2018), you’ve noticed the formation and power of a multitudfe of social movements around us. From #MeToo to Black Lives Matter, and...

Thought Leadership

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How Large Language Models (LLMs) are Shaping the Research Industry: Benefits, Limitations, and Risks
Generative AI is disrupting every industry and the Research industry is no exception. In particular, Large Language Models (LLMs) are fundamentally changing the way we gather and analyze data,...
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Beyond Intelligence Augmentation: The Next Phase of AI & Market Research
Advances in artificial intelligence are set to dramatically impact market research in the short term. Specifically, narrow AI will enable the automation of individual research tasks. During this...
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Powerful AI Tools for Deeper Consumer Engagement
This post was originally published on chiefmarketer.com. The coming year promises to be an exciting one in the world of artificial intelligence. AI-driven technology is developing exponentially,...
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Remesh Wrapped: 2021 in Review
2021 was a year of unprecedented growth and change as every single industry around the world evolved to meet the needs of a rapidly shifting global business landscape. The insights industry – and...
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Can AI-Driven Research Steer Social Media’s Mental Health Crisis?
The amount of time we spend on social platforms keeps growing. And the experiences are increasingly sophisticated and immersive, making it harder for our brains to differentiate the real from the...

Customer Feedback

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5 Common Mistakes When Designing Customer Feedback Surveys
Taking customer feedback surveys - and crafting them - can be a drag for you and your customers. By avoiding this list of common mistakes, it’s easy to avoid skewing data with poorly written...
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Voice of the Customer: Flashback to a Super Bowl Conversation
In today’s world, data moves quickly News spreads in an instant. Social media and digital news push breaking news to us wherever we are. But who talks back? Bulletin boards, comment threads, and...
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Agile Alternatives to Customer Satisfaction Surveys
There are few things that strike more fear in the hearts of brands and businesses than savage customer reviews, especially on public domains like Yelp or Twitter. Worse still, most of the time...
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4 Researcher-Approved Questionnaire Templates [Consumer Feedback]
Whether you’re a moderator looking to effectively facilitate a focus group, or an executive looking to tighten your understanding of market insights, a strong questionnaire is key to preparing for...
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How To Improve Customer Experience Using Customer Knowledge
In order to be competitive, your team must optimize the customer experience (CX) using the primary touchpoints in your customer journey. This is the best long-term strategy for developing customer...